2017 Ohio Conference on Travel Schedule
Oct. 31 - Nov. 2

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Tuesday, Oct. 31



8 am - 6 pm



Silent Auction 
Sponsored by Dispatch Media Group

4 pm - 6 pm

Visit Exhibit Booths

4:30 - 5 pm

Orientation for New Conference Attendees

5 - 6 pm

Opening Reception
Sponsored by Hilton Akron/Fairlawn Hotel and Suites

6 - 8:45 pm

Ohio Travel Industry Leadership Dinner
Sponsored by Akron/Summit CVB

- Live Auction
   Sponsored by Dispatch Media Group
Susan Johnson, Auctioneer

- State of the Association Address
Jodi Burroughs, Ohio Travel Association President

- Paul Sherlock Legend in Ohio Travel Award
   Sponsored by TravelHost

Silent Auction Final Bidding and Payout
   Immediately Following the Program
   Sponsored by Dispatch Media Group

Wednesday, Nov. 1



6 - 7 am


8 am - 5 pm

Registration Open

8 - 9 am 

Sponsored by Meredith Travel Marketing/Midwest Living

9 - 10 am

Latest Tips and Trends in Digital Travel Marketing 
Jim Brody, Sense of Place

10 - 10:15 am

Morning Break - Visit Exhibit Booths
Sponsored by Longwoods International USA

10:15 - 11:30 am

Breakout Sessions:

1. Getting Creative with Online Content
    Jim Brody, Sense of Place
    Sponsored by Travel Spike

2. Benefits of Diversity in the Workplace and Your
    Marketing Efforts
Randie Adam, Cincinnati USA CVB
Jason Dunn, Cincinnati USA CVB

3. Wage and Hour Laws Every Travel Professional
    Needs to Know

    Catherine Strauss, IceMiller

11:30 - 11:50 am

Visit Exhibit Booths

11:50 am - 12:55 pm

RUBY Awards and Luncheon

Sponsored by Ohio Magazine

M.C. by Heather Pollock, The University of Akron

1 - 1:25 pm

Ohio Travel Association Annual Meeting

1:30 - 1:50 pm

Ice Cream Break - Visit Exhibit Booths
Sponsored by AD-RACK

1:50 - 2:50 pm

Traversing the Disruption
Bill Geist, DMOProz

2:55 - 4 pm

Breakout Sessions:

1. Developing a Message that Resonates - Explaining
    the Importance of Destination Marketing and the
    Visitor Economy to Non-Believers

    Bill Geist, DMOProz

2. Strengthening Marketing Partnerships: What
    Attractions and DMOs Need from Each Other
    Tami Brown, Greater Cleveland Aquarium
    Gailmarie Fort, Stan Hywet Hall & Gardens
    Tina Knotts, Union County CVB
    Gregg Mervis, Akron/Summit CVB
    Wendy Zucal, Dennison Railroad Depot Museum
    Sponsored by Fahlgren Mortine

How to Make Your Customer Data Work for You
 Tim Baumgardner, Advance 360
    Kami Kennedy, Advance 360
    Jeff Leitch, Advance 360

4:05 - 5:10 pm

Travel Policy Forum

5:10 - 5:30 pm

Ohio Travel Association Board Meeting

6 - 10 pm

Masquerade Party at Greystone Hall
Costumes Optional

The moment you step inside downtown Akron’s majestic Greystone Hall, it will be a night to remember. The Hall’s opulent interiors will immediately set the mood for the Grand Masquerade Ball, this year’s off-site evening event. Sumptuous food, a signature OTA cocktail, entertainment and some special surprises promise a perfect night of fun and conversation with friends old and new. Make sure you pack something extra special to wear as your entrance must be grand.

Entertainment Sponsored by:
Madden Media

Drink Tickets Sponsored by:
Greater Akron Lodging Council

Dinner Sponsored by:

Athens County CVB
Clinton County CVB
Columbus Zoo and Aquarium
Delaware County CVB
Destination Toledo
Explore Licking County

Hocking Hills Tourism Association
Medina County CVB
Portsmouth-Scioto County Visitors Bureau
Ross-Chillicothe CVB
Trumbull County Tourism Bureau
Union County CVB
Visit Canton
Visit Gahanna
Visit Greater Springfield
Visit Grove City
Wayne County CVB

Thursday, Nov. 2



6 - 7 am


8:45 am


Sponsored by Cedar Point and Lake Erie Shores & Islands

9 - 11:30 am

General Session

- Ohio Travel Association Installment of New

- Ohio Tourism Leadership Academy Graduation
   Sponsored by Ohio Sea Grant College Program

- Ohio Travel Industry Emerging Leader Award

- Lead Bright: Managing Energy Not Time
  Jane Howard, Culture Effect

11:30 am

Thank You and Closing

11:30 am - Noon

Ohio Travel Association Board Meeting